Should you buy an SSL (HTTPS) certificate for your website?
In short, yes. Whether or not you’re selling products online and taking payments, your website should be utilizing an SSL certificate.
Why you SHOULD use an SSL certificate.
Google Security blog post titled Moving towards a more secure web, Emily Schechter, Chrome Security Team, states that
Beginning in January 2017 (Chrome 56), we’ll mark HTTP pages that collect passwords or credit cards as non-secure, as part of a long-term plan to mark all HTTP sites as non-secure.
So, if you’re currently selling products online or taking credit card information, it’s you’re in your best interest to purchase and install an SSL certificate on your website.
Whether you intend to sell products online or take credit card information in the future or not, it’s still in your best interest to purchase and install an SSL certificate on your website because the long-term plan for Google’s Chrome Security team is to mark all HTTP sites as non-secure. Lacking an SSL will directly negatively impact your rankings with Chrome users because their browser will bring up a warning stating your site is possibly insecure. This is enough to turn most people away from your website.
Need help installing an SSL on your website?
We will do that for you. Simply contact us and we can take care of the entire process of installing an SSL on your website.