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Client Case Study:
Garden Escape Landscaping

client:

Garden Escape Landcaping, a start-up launched in late 2020 with the mission to have clients see their yard as an oasis and avoid the stress of the constant upkeep.

deliverables:

  • Branding & Logo Design
  • Brand Management
  • Website Design
  • Marketing Consulting
  • Vehicle Graphics (Design)
  • Print Design & Brokering

challange:

To create a new brand unique to the current market in how they position themselves against the current market.

outcome:

The creation of a friendly, helpfull and caring brand.

Garden Escapes is a brand centered around the idea that homeowners could "say no to the mow" and avoid all yard work so people can enjoy their yard as an oasis. To accomplish this, we wanted to make sure the brand anchored pure relaxation. We choose to avoid people working in any imagery to help solidify the concept and avoid pictures of people working wasn't going to cut it. To create the oasis vibe, we decided to showcase an Adirondack chair as the primary logo. We choose something vibrant for the color of the brand yet still had a calm, relaxed vibe. Below you can see the various aspects of what we created for the company.

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